Emails & MeetingsIntermediate
Buy-in
PronunciationBY-in
Definition
Buy-in refers to the process of gaining agreement, commitment, or support from stakeholders or team members for a specific technical decision or project. It ensures that everyone involved is aligned and willing to contribute to the success of the initiative.
Where you hear it
In project planning meetings, architectural reviews, or when proposing a new tool or process to management.
Examples
We need to get buy-in from the engineering team before we switch to a new database.
The proposal failed because we couldn't get buy-in from the product managers.
Common mistake
Thinking that buy-in is the same as simply informing people of a decision; it actually requires active engagement and consensus-building to ensure stakeholders feel heard and invested in the outcome.
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